The BOMESI Collective, which includes 50 Black-owned publishers, is now integrated with Concert, Vox Media’s supply-side platform. The post Vox...
Spend
Brands and marketing agencies have, largely, made good on their 2020 commitments to devote more ad spend to Black media....
Advertising spend is expected to grow globally this year, with inflation driving it to $ 727.9 billion and $ 3...
Despite a significant reduction in Government category ad spending after the pandemic, the advertising market in New Zealand has managed...
Despite a sluggish macroeconomic environment and jittery consumers and businesses, US media ad spend is expected to increase by 3.4%...
Ad measurement companies are withstanding the macroeconomic headwinds. Slowing ad spend is causing ad tech companies and publishers to tighten...
Retail media networks overall still have a ways to go before they’re able to satisfy several basic buy-side demands, including...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. I Don’t Speak TikTok TikTok introduced search ad...
Alphabet CEO Sundar Pichai started the company’s Q4 2022 earnings report on Thursday with an ominous message. “It's clear that...
Despite expectations of an economic recession, the U.K. advertising sector is showing durability, and marketers in the country intend to...