Paramount Skydance reported 10% year-over-year revenue growth in the previous quarter coming from direct-to-consumer, which is marketingese for subscription revenue....
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Paramount Skydance reported 10% year-over-year revenue growth in the previous quarter coming from direct-to-consumer, which is marketingese for subscription revenue....
The Tessa Thompson-led miniseries His & Hers dropped from No. 1 to No. 4. Adweek Feed
The cable viewing segment was the star of the month, with a +9% increase in viewership compared to December. Adweek...
The top five titles had over a billion viewing minutes. Adweek Feed
Four titles had over a billion viewing minutes Adweek Feed
ICE is going ad tech; Streaming television is more original than ever; and YouTube wants to keep all its data...
PayPal announced plans to acquire Cymbio, a startup that helps brands improve their presence in AI searches. Plus: Hollywood seems...
New TikTok ads will showcase multiple film or show titles within a single ad unit. Adweek Feed
The yogurt brand shared an exclusive teaser of its upcoming spot, which features Derrick Henry and Kathryn Hahn. Adweek Feed