Inside YouTube's strategy to blitz the Big Game with surrounding content. Adweek Feed
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Linear TV’s direct-sold era may be nearing its end. NBCU is testing agentic systems that can automatically activate campaigns across...
Why the AI industry needs diverse voices right now. Adweek Feed
The next time you’re riding in a taxi, you might not need your phone to watch TikTok videos. On Tuesday,...
OpenAI’s move pits it against Perplexity, a contender in AI search which introduced a similar shopping experience last year. Adweek...
ADWEEK is launching a new podcast Adspeak to bring to life the biggest stories that will help make sense of...
Google will "explore bringing ads into" its new AI Mode, the company told ADWEEK. AI Mode, rolled out in beta...
Amazon built a $ 50 billion ad business by selling sponsored placements on its website and app. Now, the ecommerce...
PlayStation NZ took brand engagement to new heights with its Sky Striker activation at Auckland’s Sky Tower, delivering an unforgettable...
ChatGPT officially enters the search arena. On Thursday, OpenAI added an AI-powered search engine directly within its popular chatbot, ChatGPT....