AUCKLAND, Friday: FCB/SIX teams up with Kiwibank to lead direct customer engagement, focusing on a data-driven communication strategy. The partnership...
Taps
Retailers across the globe can now access the estimated US$ 40 billion off-site media market, leveraging Meta’s Managed Partner Ads...
WELLINGTON, Monday: Te Whanganui-a-Tara (Wellington Harbour) and Tauranga-based indie agency Hemisphere has welcomed Tamati Broughton (Ngāti Ruanui, Ngā Rauru) and...
HP is using The Trade Desk’s UID2 product to improve targeting for CTV buys in a way that passes the...
LONDON, Today: Kiwi Malcolm Poynton,who’s global chief creative officer, President Global Creative Board, Cheil UK, has been appointed to the...
The narrative ballads known as corrido have been sung in Mexico for more than a century, but they've recently exploded...
Stephanie Nerlich, a veteran Havas Creative leader, is assuming a new global president role at McCann Worldgroup's McCann agency. She'll...
TBWA\Melbourne – The Disruption® Company, has been selected by Specsavers as its creative services agency for Australia and New Zealand...
There's a new sheriff in town at Fox's streaming service Tubi. Anjali Sud will join the AVOD as its new...
AUCKLAND, Today: MediaWorks has appointed respected media expert Paul Hancox to the newly-created role of chief growth officer. Hancox’s career...