Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Addressable Supergroup Some marketers are pushing their TV partners...
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From Ohio to DC and from London to Paris, regulators and consumer privacy advocates are sharpening their pencils and their...
The “un-carrier” is getting into programmatic. T-Mobile has hired ad tech vet Mike Peralta, former CEO of AudienceScience, EVP at...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Court Date Dun, dun! Cue the “Law & Order”...
Podcast discovery can be as challenging for advertisers as it is for consumers. “It’s a mass reach vehicle, but the...
The ecommerce marketplace management startup Whitebox launched an analytics product on Thursday that spans the world of ad tech and...
Mobile demand-side platform Jampp was acquired by Affle on Wednesday. It's a mobile marketing company with a presence in India...
No more laissez-faire. Google has agreed to pay a $ 268 million fine and make changes to its advertising busines...
When the International Association of Privacy Professionals (IAPP) started analyzing the privacy tech vendor landscape in 2016, there were 44...
Google gave its clearest guidance yet regarding how the company will treat shared advertising identifiers once third-party cookies are removed...