If we set ChatGPT aside, AI has the potential to transform how marketing and ad tech handles data transfer between...
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Fast food giant McDonald's latest campaign in Eastern Europe focuses on relaying the brand's appeal to less likely audiences. The...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Late To The Party Nielsen is gearing up to...
The US is long overdue for a federal privacy law, but the American Data Privacy and Protection Act (ADPPA) might...
It's OK to love running but hate the run. Brooks Running has long catered to elite marathoners and track athletes....
It would be nice if we never had to hear the word “uncertainty” ever again … but too bad, because...
Flexibility has already become the word of the year: Flexible hours. Flexible workdays. Flexible geographies. Flexible work environments. Anything and...
The ongoing Covid-19 pandemic has grounded countless travel plans over the last few years. With health restrictions lifting and a...
As our borders continue to open and planning travel becomes possible again, GoSee, Webjet’s new rental car and camper aggregator,...
“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is by...