Mercy Hospice has unveiled its refreshed retail brand, For Mercy, as a way to attract a more diverse audience to...
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Poetic License A class-action lawsuit was filed this week against French game studio Ubisoft for its decision to drop all...
DDB and Lion’s new ‘Mac’s Ginger Giant’ campaign is a brand-new direction for the well-known craft brand, marking Mac’s first...
Walmart is schooling parents in what their kids actually like. A new five-minute spot, titled "School Style Decoded," is a...
Last week, before Google dropped the news that it’s not dropping third-party cookies, I was a guest on publisher consultant...
Kiwis are being challenged to confront uncomfortable truths about retirement in AMP’s latest advertising campaign, so they can be better...
CANNES, France--Artificial intelligence may continue to be one of the hottest topics at Cannes Lions and beyond, but an ADWEEK...
Ahead of the 2024 Cannes Lions festival, ADWEEK asked creatives who have either won a prestigious Cannes Lions Award or...
When creator Robyn DelMonte--who shares marketing ideas with her 650,000-plus followers on TikTok--walks into a meeting with a brand, it's...
How do you turn a ship when thousands of tons of water are pressing on the rudder creating a force...