Google Chrome’s third-party cookie deprecation plan is in effect, and the industry continues to await the fallout from the death...
ThirdParty
Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem … The post Comic: The Last Third-Party Cookie appeared...
New Year’s resolutions were made to be broken. But on Jan. 4 – today! – after multiple delays and deadline extensions, Google...
Even opponents of Chrome’s third-party cookie deprecation plan mostly agree that Google intends to follow through this time. Which means...
Mark your calendars for Jan. 4, 2024, all you deprecation skeptics. That’s the day Google will release a new browser...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Work Behind The Patchwork Big Tech has long...
It’s happening folks. The Chrome Privacy Sandbox is going live, third-party cookies will be phased out on Chrome by the...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Do We Ever Not Kick The Can? After...
Third-party data companies have a bad rap lately, especially in Europe. But to be a successful programmatic player requires serious...
The alleged independent third-party ad verification on YouTube and across its network does not actually meet the standards any rational...