As search traffic softens, commerce teams are turning to first-party audiences, tighter deal selection, and new distribution channels. Adweek Feed
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Havas Health implements Vurvey's human-trained AI model to better understand its clients by developing synthetic AI personas. The post Havas...
Is it just me, or do third-quarter earnings always seem especially strange? The post What The TV Industry’s Q3 Earnings...
AI tools are – for better or worse – infiltrating every step of the advertising journey, from creative and planning to execution...
AUCKLAND, Today: The Early Deadline for the Type Directors Club 72nd Annual Competition is nearly here — this Friday, November...
My Marketing Pro has set out to automate the entire marketing process, from brainstorm to launch, via conversations with an...
Paramount Skydance's cuts will happen on Wednesday. Adweek Feed
Enjoy this weekly comic from AdExchanger.com that highlights the digital advertising ecosystem … The post Comic: Well, This Is Embarrassing… appeared first...
To mark World Mental Health Day, Creators 4 Mental Health, Influential and Outfront Media have launched a campaign aimed at...
Independent creative agency Federation has launched its first campaign for retailer Rebel Sport, with a nationwide summer brand platform that...