Stop me if you’ve heard this one before: A new ad tech company wants to use AI to make advertising...
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It’s an influencer world; we’re just living (and advertising) in it. Content creators have become a powerful force in the...
Imagine that everywhere you look, you’re bombarded with ads for the same brand. Massive out-of-home ads downtown. Homepage takeovers on...
AUCKLAND, Today: Bargains are everywhere – but let’s face it, a lot of them suck. Dodgy quality, hidden catches, or...
The numbers $ 4 billion — Omnicom Group’s Q2 2025 revenue, a 4.2% increase year-over-year. 3% — Organic revenue growth for Q2 2025, led...
Brands are being constantly barraged with the message that agentic AI is the future of advertising. But marketers are struggling...
Eight Disney-owned linear networks will also return to Spectrum’s channel lineup. Adweek Feed
AUCKLAND, Today: Just in time for Matariki, KŌKĀ is lighting up more than 100 cinemas across Aotearoa, bringing a powerful...
As ICE raids and military presence grip Los Angeles, Hispanic-led agencies are stepping up to protect their staff, support their...
The deck notes that ROI on existing channels like Meta and Google has declined from 50% to 37% due to...