Let me begin by stating that I'm not from the advertising or marketing world. So you can imagine my surprise...
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Shoppers can find most things they need on Amazon, and some they don't (see: tiny deck chairs and emotional support...
Have we finally reached peak retail media, or is the recent explosion of RMNs the sign of a healthy and thriving...
You may have come across the Montana Boyz on your For You Page on TikTok or in your Instagram feed,...
Media buyers and ad tech companies are accusing Pluto TV of bid duplication. Plus, Reddit is now only accessible via...
At the final awards ceremony of Cannes Lions on Friday, June 21, agency and marketing professionals from around the world...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Walmart’s Writing On The Walls Targeting in aisle three?...
Global confectionary producer Mondelez International moved to protect its purple packaging by issuing a lawsuit against independent rival Tony's Chocolonely....
2023 was the year live sports entered the streaming arena in full force, creating a new form of fragmentation in...
If New York, Seattle, Los Angeles, Chicago and Atlanta seem spookier than normal this October, you have Disney to thank....