When Andre Swanston, CEO of Tru Optik, gave up his career as a nightclub owner and financial adviser to found...
Tru Optik
People love to hate on third-party data, but it’s got at least one fan out there.“It’s incumbent on all of...
Sinclair Broadcasting, the largest owner of television stations across the nation, is letting local advertisers buy connected TV in a...
Ad buyers decry the absence of addressability in OTT inventory, which they claim lacks the targeting and measurement capabilities to...