Meta followed up its rollout of the Facebook Reels API (application-programming interface) in September with this week's addition of Reels...
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The most commonly cited rationale for publisher staffing cuts has been marketers’ hesitance to spend on advertising amid persistent economic...
Video creators like Tastemade are blurring the lines between short- and long-form video. Tastemade launched in 2012 to create food-focused...
Auckland Council Group has appointed Eyes and Ears as one of their video production partners, to support Auckland Transport, Auckland Council, and...
Livestream video shopping is the latest elusive “holy grail” in online marketing. Marketers want it; they’re willing to pay for...
Reddit shared updates on its ongoing project to revamp its video player. The platform said it will focus on four...
If you think of livestream shopping in the US as a revolution, it’s a dud. Live video doesn’t cause mass...
In 1934, the Chatham Coloured All-Stars made history by being the first-ever all-Black team to win an Ontario Baseball Association...
Google unveiled two solutions that enable brands using its Display & Video 360 to tap first-party data and machine learning:...
For years, video completion rate (VCR) has been a top metric for digital marketers. But as a standalone measurement metric,...