The unique challenges and rewards of an underserved category. Adweek Feed
Women’s
Tim Hortons and Mattel give the PWHL its own dolls as the game's North American influence expands. Adweek Feed
How Nike, the WNBA, and NWSL pitched women's sports in Portland as a summit held by soccer and basketball team...
Growing demand and Alexis Ohanian's backing led The Sports Bra to open locations in Boston, Indianapolis, Las Vegas, and St....
Fubo's Women's Sports Zone lets brands create custom pause ads, interactive trivia activations, homepage sponsorships, and more. Adweek Feed
ADWEEK's podcast explores how increased interest in women's sports scores brand investment. Adweek Feed
What media rights deals mean to the future of women's sports as rising prices for WNBA and NWSL broadcasts boost...
Deep Blue is building a women's sports yacht club at Cannes with the support of JPMorganChase and Genius Sports. Adweek...