Is ad tech’s cookieless future bright or bleak? “We are about to find out,” said Boris Mouzykantskii, CEO and co-founder...
World
We may come to understand our exit from the pandemic--our 'Pandexit' if you will--as the moment global society decided to...
Apple’s AppTrackingTransparency framework for iOS 14.5+ made it way harder to measure and optimize app campaigns. That’s just the new...
Facebook detailed several examples of programming, resources and tools across its family of applications to mark World Mental Health Day...
Snap Inc. is marking World Mental Health Day Sunday (Oct. 10) with its introduction of Club Unity. Snapchat's parent company...
Advertisers are ready to buy TV like they buy digital, says Dave Clark, general manager of Comcast-owned FreeWheel, on this...
Access the entire sortable, interactive list of Adweek's Fastest Growing agencies and read their stories here. If running an agency...
"On TV & Video" is a column exploring opportunities and challenges in advanced TV and video. Today's column is by...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
NEW YORK, Tuesday: dentsu USA CCO Menno Kluin – writing for Best Ads – has selected DDB Aotearoa’s Sky TV...