Amazon’s “Other” category, its miscellaneous revenue segment that consists primarily of advertising, made $3.4 billion in Q4 2018, almost doubling...
Month: January 2019
Attention: Attorney General, State of CaliforniaRe: California Consumer Privacy Act You’re killing us here. Thanks,The advertising industry The California Consumer...
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Google has maintained its dominant share of the ad server market because switching ad servers is a hellacious process that...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Ready For Primetime As some marketers pull back from...
Facebook is getting beaten up by a punishing news cycle – but, for its part, it’s beating the street. The...
<!-- --> AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here. This week, Conviva CEO Bill Demas steps up to...
AT&T is juggling a lot of business units at the crossroads of media, advertising and communications. Here are three takeaways...