March 28, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Growing The Addressable TV+ Pie

“On TV And Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Allen Klosowski, senior vice president of advanced solutions at SpotX. The rise of cord cutting, new streaming services and advanced digital delivery have changed the face of TV advertising’s future. While traditional TV represents mostContinue reading »

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