Google Ads GM Jerry Dischler On A Cookieless Future ‘That Happens When It Happens’

Google’s new VP and GM of ads, Jerry Dischler, sees the big picture of Google’s advertising business, from top-of-funnel video ads on YouTube, mid-funnel display ads served through DV360 and Google Ad Manager, and Google search and shopping ads. The future of automated advertising, top to bottom, is changing in two critical ways. First, machine… Continue reading »

The post Google Ads GM Jerry Dischler On A Cookieless Future ‘That Happens When It Happens’ appeared first on AdExchanger.

AdExchanger