If agencies, media companies and ad tech firms are going to fulfill their renewed promise in recent months to diversify their workforces, they’ve got to reach out to Black students and recent college grads early to explain why a career in advertising is something worth pursuing. With that in mind, Steven Golus, a DoubleClick and… Continue reading »
The post The Boyd Initiative Aims To Bridge The Gap Between Black College Students And Ad Land appeared first on AdExchanger.
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