November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Kimpton Hotels Is Settling Into The New COVID-19 Normal – And Slowly Ramping Ad Spend

It’s not easy for a hotel to stay top of mind during a global pandemic. The marketing team at Kimpton Hotels, part of the Intercontinental Hotel Group, spent most of the spring trying to keep a conversation going with consumers while its properties were closed. “It took time to understand how our brands can beContinue reading »

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