Publicis Groupe Retains U.S. Media Duties for Kraft Heinz

Publicis Groupe has retained U.S. media agency of record duties for Kraft Heinz, following the conclusion of a global media review launched by Kraft Heinz in March. At the time of the review, data consultancy COMvergence estimated Kraft Heinz’s spending at around $ 520 million, and the majority of the client’s spend is dedicated to the…
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