As Dwyane Wade’s Agency Grows, So Does the Urgency Around Fixing Marketing’s Diversity Gap

NBA legend Dwyane Wade, considering his next move after retiring from the Miami Heat in 2019, decided to help marketers connect with diverse audiences. Doing so would fill a void he identified from years of firsthand experience with brand partnerships during his storied playing career. Wade launched CAA AMP in January to serve as a…
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