“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Ron Jacobson, CEO and co-founder at Rockerbox. Every couple of years, the foundations of online advertising are completely ripped apart. This time, it’s the impending death of third-party cookies and… Continue reading »
The post Why Email Will – And Won’t – Be The Online Ad Industry’s Next Main Identifier appeared first on AdExchanger.
More Stories
Brands Are Scared to Use LGBTQ+ Marketing That Works
3 Things Marketers Should Know About Magna’s Latest Ad Forecast
Video Game Budgets Are Growing Up, But Ad Tech Still Needs To Catch Up