Burger King Encourages Fans in Europe to Support Its Competitors as Lockdowns Resume

Nothing defines the “it’s complicated” relationship status these days quite like Burger King’s feelings toward McDonald’s. Most days, BK is targeting the Golden Arches with mockery and flat-out trolling, most famously via The Whopper Detour, which encouraged fans to go to a McD’s location and check in on the Burger King app for a free…
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