Heineken has made changes to both the creative and media sides of its global agency relationships, expanding its partnerships with Publicis Groupe and Dentsu. Publicis Groupe will work closely with Heineken via a new creative agency model dubbed Le Pub with a distinctive headquarters in a central Amsterdam bar expected to open in January of…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
City Cast, Unprofitable but Expanding, Finds Podcast Traction in a Radio Model
WM New Zealand works with The Goat Farm on rebrand
Scope Media rebrands as Scope Communications