December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

To Compete Online, Walgreens Overhauls Its App and Loyalty Program

Pharmacy chain Walgreens is introducing a more robust loyalty program called myWalgreens today, part of a thorough overhaul including a fully redesigned mobile app, the company announced. “This a new beginning for Walgreens in a lot of ways,” CMO Pat McLean told Adweek. “It’s a redesigned mobile app experience that is a gateway to all…
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