April 16, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

A Record-Setting Cyber Week Continues With a $9 Billion Black Friday

It may have been a Thanksgiving week without many typical traditions for many Americans–travel and major gatherings, for starters. But there are some rituals that even a pandemic can’t cancel, and shopping on Black Friday is one of them. According to data provider Adobe Analytics, Americans spent a record-setting $ 9 billion online on Black Friday…
Adweek Feed