December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Bring Down the Berlin Wall Using Augmented Reality in Minecraft Earth

A Berlin museum focused on life in former East Germany is transporting virtual visitors back to a pivotal moment in history through the power of augmented reality and the popular open-world game Minecraft. The DDR Museum teamed with Vice-owned creative agency Virtue on an educational campaign that allows anyone to build and tear down full-scale…
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