April 20, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Is Your Advent Calendar as Cool as This One Borden Carved From a Massive Block of Cheese?

In a year filled to overflowing with comfort food, legacy brand Borden adds another caloric layer to the holidays–and feast for the eyes–with a super-sized Advent calendar carved entirely out of cheese. The sculpture, which weighs nearly 100 pounds, is the center of its digital and social campaign for the season, dubbed “Let There Be…
Adweek Feed