April 28, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

LinkedIn Beta-Tests LinkedIn Stories Ads

LinkedIn began testing LinkedIn Stories internally in February and officially rolled out the full-screen, ephemeral feature in September, so the next step is under way: Monetization. The professional network has been beta-testing LinkedIn Stories Ads in a closed beta covering over 600 advertisers and roughly 1,000 campaigns in Europe and Latin America with brands including…
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