Sanofi Appoints Omnicom Media Group as Global Media Agency of Record

French pharmaceutical giant Sanofi has appointed Omnicom Media Group as its global media agency of record, sources with knowledge of the account confirmed to Adweek. Omnicom Media Group will be responsible for all digital and traditional media buying and planning across Sanofi’s consumer healthcare and pharmaceutical brands outside the U.S. The media agency network will…
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