Former Leaders of Ogilvy’s Brand Consulting Practice Start Consultancy

Joanna Seddon and Nik Gharekhan, both of whom have spent 10 years at Ogilvy within its global brand consulting group, are venturing out on their own. The two have founded Presciant, a brand strategy consultancy that Seddon said will largely focus on helping companies navigate mergers and acquisitions from a branding perspective. It’s where their…
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