January 22, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

Frito-Lay to Run Three Ads During the Super Bowl

Count Frito-Lay in–times three. PepsiCo’s snack subsidiary plans to air three spots during the 2021 Super Bowl, scheduled to broadcast Feb. 7 on CBS: One for Doritos, one for Cheetos and, for the first time, a portfolio spot featuring several brands. The trifecta gives Frito-Lay what the company called its broadest Super Bowl presence to…
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