April 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Mountain Dew Continues Its Super Bowl Tradition of Absurdity With New Watermelon-y Teaser

Watermelon sugar high takes on a new meaning in Mountain Dew’s new Super Bowl teaser. The brand’s trippy 15-second spot, which dropped today, depicts a chaotic watermelon world inspired by its first new permanent flavor in over a decade, Major Melon. As the camera slowly pans across what appears to be a watermelon-themed amusement park,…
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