DTC Insurance Company Lemonade Uses Art To Connect With Its Youthful Customers

The insurance market is highly competitive, with big marketing budgets and highly recognizable mascots – like the Geico gecko and Progressive’s Flo. The direct-to-consumer insurance company Lemonade (which went public in July) started four years ago in New York City offering renters’ insurance – the type of $ 60 per year policies  the  big guys didn’t… Continue reading »

The post DTC Insurance Company Lemonade Uses Art To Connect With Its Youthful Customers appeared first on AdExchanger.

AdExchanger