“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Frances Giordano, group director at Media Kitchen. As we move closer to the February 2022 sunset of third-party cookies by Google, marketers must identify alternative ways to capture information and execute… Continue reading »
The post Five Tips For Evaluating Cookie Alternatives appeared first on AdExchanger.
More Stories
Newsmax Rings the NYSE Opening Bell to Launch Its IPO
Final Deadline for ADWEEK’s 2025 Agency All-Stars Is Approaching
Pete Davidson is Spoken For Again—But This Time, By Verizon