March 28, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Five Tips For Evaluating Cookie Alternatives

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.  Today’s column is written by Frances Giordano, group director at Media Kitchen.  As we move closer to the February 2022 sunset of third-party cookies by Google, marketers must identify alternative ways to capture information and executeContinue reading »

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