November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Apple TV+ Grows Slate as Service Looks for Its Next Breakout Hit

It’s been a little more than a year since Apple made the unusual decision to debut streaming service Apple TV+ with only original programming, instead of licensing content from other media companies to build out a large library for viewers. Heading into 2021, Apple is growing its content coffers even more considerably, adding several new…
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