“On TV And Video” is a column exploring opportunities and challenges in advanced TV and video. Despite video streaming giant Roku’s record year, Scott Rosenberg, Roku’s SVP and GM of its platform business, told reporters ahead of Thursday’s earnings call, “we’re certainly going through a catch-up period” when it comes to ad spending keeping pace with the surge in streaming… Continue reading »
The post Roku Caps Record Year, But Surge In Streaming Viewers Still Outpacing Ad Spend appeared first on AdExchanger.
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