May 4, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Majority Launches With Commitment to Diversity—and an Assist from Shaquille O’Neal

As the ad industry’s establishment players struggle to address deeply-rooted systemic racism, creative agency Majority is launching in Atlanta with diversity at its core–and the backing of NBA legend Shaquille O’Neal. Started by industry veteran Omid Farhang, along with founding partners Asmirh Davis and Jorge Hernandez, Majority aims to flip the agency diversity ratio on…
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