A Global Leader in Smashing Stigmas Created a Gorgeously Artistic Ad for Period Underwear

LONDON–Essity, the feminine care company that sells Bodyform in the U.K. and Libresse across Europe, has launched a new campaign to announce its first push into period underwear. Wearable, reusable period panties are a relatively new innovation that has been driven by brands such as Modibodi–which last year had an ad banned on Facebook for…
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