May 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Aussies snatch Max McKeon

AUCKLAND, Wednesday: Special Group Australia has lured Colenso BBDO CD Max McKeon to a creative director role in Sydney.

McKeon, an Aussie, enjoyed a two-year stint in Auckland. Before that, he worked at Saatchi & Saatchi New York and The Monkeys in Sydney.

At Colenso, he worked on DB Export, Monteith’s, Pedigree, Spark, and Eta, and was one of the brains behind DB Export’s famous I’m Drinking it for You campaign.


“He was one of the brains behind DB’s famous I’m Drinking It For You campaign.”


Special Australia partner/CCO Julian Schreiber said “Max is a huge global talent.”

McKeon said: “I am incredibly excited to be joining such an ambitious and talented group of people and I can’t wait to be part of it.”

Special Group Australia clients include Uber Eats, Bonds, Harris Farm Markets, Red Bull, Tourism New Zealand, Kayo Sports and Carlton & United Breweries.


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