December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How Warner Bros. Built a Fake Brand That Lives Beyond the Cartoon World

As you read these words, a team of writers and animators at Warner Bros. is working on a much-buzzed cartoon film slated for a 2023 release. It will be funny, of course, but it will finally air the details of an ugly legal dispute that’s been festering since 1948. And after 75 years of having…
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