Impossible Foods Declares ‘We Are Meat’ in First National Ad Campaign From Wieden+Kennedy

Impossible Foods, the Silicon Valley-based tech startup that’s seen explosive retail growth in the past year–with a leap from 150 grocery stores to 20,000–launches its first national ad campaign today with a message sure to rattle the cage of the Big Beef industry. “We Are Meat,” from agency Wieden+Kennedy Portland, features a voiceover from actor…
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