This article is sponsored by the Post-IDFA Alliance, including Chartboost, Fyber, InMobi, Liftoff, Singular, Adcolony and Vungle. When it comes to the impending App Tracking and Transparency (ATT) framework that is included in the iOS 14.5 update, everyone has their own opinion. There are those who believe Apple has truly altruistic motives to deliver greater… Continue reading »
The post The Future Of Mobile Advertising Is Privacy-First – It’s Time To Get Onboard With Apple’s SKAdNetwork appeared first on AdExchanger.
More Stories
2025 Media Plan of the Year Jury announced
Streaming Ratings, Week of March 24: Shonda Rhimes’ The Residence Reaches First Place
CPGs Talk Tariffs, Price Hikes, and Marketing Budgets as Consumer Confidence Drops