Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Upfronts Back In Front Streaming dollars are becoming a key part of upfront negotiations as the market bounces back after a tough 2020. Last year, uncertainty reigned. Sports were on pause and marketers wanted flexibility. But this year, the market is on the rebound… Continue reading »
The post TV Ad Sales On The Upswing; AppLovin's Stock Falters appeared first on AdExchanger.
More Stories
Daily Wire Welcomes Perplexity to Advertise on The Ben Shapiro Show
Here’s the Roundup for the Week Ending March 7
Aflac’s Dan Amos Reveals How He’s Successfully Held Onto the CEO’s Job for 35 Years