With the National Basketball League (NBA) celebrating its 75th anniversary this year, the league has released a global campaign voiced by award-winning actor Idris Elba to promote itself to the world. Created by Translation LLC and directed by Emmanuel Adjei, the 60-second spot, “That’s Game,” features an original score from Oscar-winning producer Jon Batiste and…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Week of June 1 Cable News Ratings: MS NOW Only Network to Grow Across All Dayparts
EXCLUSIVE: HP Hands Global Media to Publicis, Ending Omnicom’s 17-Year Run
These 18 Campaigns Are Competing for the Coveted Cannes Titanium Lion