Summer is on the horizon, and ginger beer brand Old Jamaica has released a sun-soaked brand campaign to strengthen its position as the sector leader in the U.K. Old Jamaica bottler and distributor Refresco released the “Get the Sunshine Vibe” campaign, which cost $ 2.15 million (1.5 million pounds), to capture the sunny feeling of summer…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
DoorDash and Live Nation ANZ announce three year partnership
Nielsen survey show magazine audiences on the rise
Google Dodged a Breakup, but Experts Say Alternatives Are Misdirected