March 29, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How To Ensure Ads Remain #Trending As TikTok Leads Today’s Creative Revolution

“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video.  Today’s column is by Irene Yang, managing director of Nativex. Brands are making significant changes to their social media strategies to reach out to Generation Z and to appeal to their unique sensibilities and mobile behavior. No better appContinue reading »

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