November 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Curaleaf and Scary Mommy Team Up to Break Down Stigmas Around Cannabis and Parenting

Two leaders in their industries–multi-state cannabis player Curaleaf and media powerhouse Scary Mommy–have created a cobranded content hub and a celebrity-led live event aimed at normalizing weed use for parents, especially moms. The just-launched program, called “Cannabis Like a Mother,” marks the first major marketing partnership between a parent-centric media franchise and a weed brand,…
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